Elawvate: Build & Grow Your Law Firm
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Law Firm Marketing in the AI Era, with Conrad Saam

The digital marketing landscape for law firms has never been more complex — or more full of opportunity. Conrad Saam , owner and founder of Mockingbird Marketing , joins hosts Ben Gideon and Jeff Wright to break down what's a...

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Recent Episodes

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Law Firm Marketing in the AI Era, with Conrad Saam
April 24, 2026

Law Firm Marketing in the AI Era, with Conrad Saam

The digital marketing landscape for law firms has never been more complex — or more full of opportunity. Conrad Saam , owner and founder of Mockingbird Marketing , joins hosts Ben Gideon and Jeff Wright to break down what's a...
Listen to the Episode
The AI Toolbox for Lawyers, with Zach Blattner and Berkeley Almand-Hunter
April 10, 2026

The AI Toolbox for Lawyers, with Zach Blattner and Berkeley Almand-Hunter

Lawyers drive law firms. The open secret? AI drives the office – so everybody at the office needs to know something about it. In this episode, hosts Ben Gideon and Jeff Wright invite Berkeley Almand-Hunter and Zach Blattner t...
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Law Firm Finances Demystified, with John Scott
March 27, 2026

Law Firm Finances Demystified, with John Scott

If your law firm sets a budget in January and forgets about it until October, that’s a problem. John Scott, a CPA who specializes in helping lawyers with financial matters, visits with host Ben Gideon to bring financial clari...
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How To Make All Systems Go, with Ben Gideon and Jeff Wright
March 13, 2026

How To Make All Systems Go, with Ben Gideon and Jeff Wright

The law firm that runs on systems runs better — but you have to actually follow them. Ben Gideon reflects on a "best practice breakfast" that exposed that hard truth. In this episode, he and Gideon Asen COO Jeff Wright break ...
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The Entrepreneur’s Top 10, with Ben Gideon and Jeff Wright
Feb. 27, 2026

The Entrepreneur’s Top 10, with Ben Gideon and Jeff Wright

Ben Gideon started his career as a lawyer. So when he charted a new path as an entrepreneur, co-founding Gideon Asen in 2020, he knew he had a learning curve. In this episode, he and Jeff Wright , Gideon Asen’s COO, run down ...
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The Profit First Method, with Mike Michalowicz
Jan. 30, 2026

The Profit First Method, with Mike Michalowicz

Entrepreneurs may think that taking an accounting class or learning leadership skills will help them manage their businesses. “I call BS on that,” says Mike Michalowicz . His “Profit First” system encourages entrepreneurs to ...
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Building a White Collar Boutique, with Arlo Devlin-Brown
Jan. 16, 2026

Building a White Collar Boutique, with Arlo Devlin-Brown

After serving as a federal prosecutor and as a partner in a Big Law firm, Arlo Devlin-Brown “got a little bit of a bug” to try something different. He and friend Tim Treanor co-founded Treanor Devlin Brown , a boutique white ...
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Hiring the Right People, with Alec Broadfoot
Jan. 2, 2026

Hiring the Right People, with Alec Broadfoot

It was a killer operation – except the hiring misfires were killing it. "We ended up firing seven out of ten employees we hired," Alec Broadfoot recalls of a mailing and printing company he once ran. Today, Alec is the CEO of...
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About the Hosts

Benjamin R. Gideon Profile Photo
Benjamin R. Gideon

Partner, Gideon Asen LLC

Ben is a founding partner of Gideon Asen LLC—a plaintiff trial firm located in the State of Maine. Ben is fascinated by human nature and politics, loves to study people, read biographies and books written by other lawyers and better understand what makes people tick and how people and groups, especially juries, make important decisions.

Jeff Wright Profile Photo
Jeff Wright

COO, Gideon Asen LLC

Jeff Wright joined the Gideon Asen Team as its new Chief Operating Officer in January 2025. He brings with him 25 years of experience in the financial services and banking industry. Having held previous roles as a financial advisor, Executive Vice President, and most recently COO of a large community bank in Maine Jeff brings a wealth of knowledge and expertise to this role.

Reviews

Great podcast

"Great rapport between the hosts. They have a lot of interesting points to make for law firm owners"

tattorney | July 27, 2025

The Business of Law

"Solid podcast on running the firm. Ben (and lots of other excellent lawyers) have great trial podcasts, but there’s almost nothing about the business side of law. There are so many blindspots trying …"

Podcast Dad | July 29, 2025
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